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MedRisk, LLC are medical insurance brokers who
provide medical professional liability insurance
to physicians and health care providers. They
had an existing logo and needed a website that
would make that name memorable and further illustrate
their professionalism and reliability.
Solution: We focused on their name: a
condensation of the words "medical"
and "risk". "Medical" is reflected
by the ekg-like lines and "Risk" is
portrayed by a somewhat dangerous looking background.
The main navigation is an interactive, expandable
menu that enhances the cutting edge tone of the
site and communicates to visitors that, like their
clients, they are on top of trends and open to
new ideas.
For the convenience of visitors, only two options
are available on the entrance page. This serves
to screen very different visitors and guide them
to the areas that will be appropriate to them.
www.medriskllc.com
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